campaigns × data = ROI

Official Partner • Ad Tracking Platform

PeerClick

Ad Tracking System Tools

PeerClick is a powerful cloud-based ad tracking solution that combines advanced tracking, automation, and platform integrations to help media buyers, affiliates, and iGaming operators manage advertising efficiently and achieve exceptional ROAS.

Trusted by thousands of media buyers worldwide

Industry Recognition

PeerClick is recognized for its comprehensive tracking capabilities, AI-powered optimization tools, and seamless integration with major advertising platforms, making it essential for professional marketers and affiliates.

"Game-changer for our iGaming campaigns. FTD tracking with zero delays improved our ROI significantly." - Marketing Director, iGaming Operator

"Traffic Distribution AI saved us countless hours of manual optimization. It's like having an expert media buyer working 24/7." - Affiliate Manager

"The anti-fraud kit helped us identify and block bot traffic instantly, saving thousands in wasted ad spend." - Performance Marketer

Track all channels in real-time from single dashboard

AI-powered Traffic Distribution with automated optimization

Advanced CAPI support for Facebook, Google, TikTok, Bing

Anti-Fraud Kit with bot detection and blocking

100% accurate attribution down to ad/placement level

Core Capabilities

Real-Time Tracking

30+ metrics live

Traffic AI

Auto-optimization

CAPI Integration

All major platforms

Anti-Fraud

Bot detection

API Access

Full automation

Multi-Platform

100+ integrations

Visit PeerClick View Documentation →

Performance Metrics

Tracking Events

30M+/month

Active Campaigns

Up to 1000

Response Time

Real-time

Uptime SLA

99.9%

Integrations

100+

Support SLA

6-24h

Platform Support

Facebook Ads

CAPI v15

✓

Google Ads

API latest

✓

TikTok Ads

CAPI

✓

Outbrain

API

✓

Shopify

Integration

✓

WooCommerce

Plugin

✓

Quick Actions

Start Free Trial

No credit card

Documentation

155 articles

View Pricing

Plans from $99

INDUSTRY EXPERTISE

Built for Professional Marketers

Specialized solutions for media buyers, affiliates, and iGaming operators

iGaming Operators & Affiliates

Track FTDs or registrations with postbacks with no delays

Optimize SEO and paid advertising efforts simultaneously

Maximize ROI while reducing operational workload

Affiliate Marketing & Agencies

Track user-generated events in real-time

A/B test page or offer variations instantly

Identify winning strategies and optimize campaign flow

Why Choose PeerClick?

Comprehensive features designed for professional campaign management

Precise Attribution

100% accuracy in matching conversions and revenue down to each ad or placement, ensuring complete data capture

Unified Tracking

Manage all channels in real-time from a single dashboard, including paid, organic, email, and referrals

Advanced CAPI Support

Send conversion data directly to Facebook, Google, TikTok, Bing, and more, closing data gaps

Anti-Fraud Kit

Automatically detect suspicious clicks and visits, identifying bad traffic sources instantly

iOS14 & Ad Blocker Solution

Server-to-server and API integrations deliver exceptional tracking accuracy without estimations

Traffic Distribution AI

Analyzes data from the last 24h and adjusts weights every minute based on performance

Flexible Pricing Plans

From startups to enterprise - choose the plan that fits your scale

Starter

$99/month

20 campaigns

1M events

3 Custom Domains

3 Workspaces

Traffic Distribution AI

24h SLA

Basic+

$199/month

100 campaigns

3M events

6 Custom Domains

5 Workspaces

API Integrations

Advanced Rules

POPULAR

Advanced

$399/month

400 campaigns

10M events

15 Custom Domains

10 Workspaces

Anti-Fraud Kit

2 Users

12h SLA

Exclusive

$849/month

1000 campaigns

30M events

30 Custom Domains

20 Workspaces

3 Users

Extended API

6h SLA

Enterprise

Custom

Unlimited

Full Source Code

On-Premise

Dedicated Support

Custom Features

All plans include free trial • No credit card required • Cancel anytime

View Detailed Pricing

Complete Tracking Solution

Everything you need to track, optimize, and automate your campaigns

📊

Real-Time Reporting

See campaign data as it flows in with 30+ metrics

Instant insights

🎯

Custom Conversion Tracking

Track different conversion types throughout visitor journey

Flexible tracking

🤖

Traffic Distribution AI

Auto-optimize based on ROI, EPV, or conversion rate

Save time

🛡️

Anti-Fraud Protection

Detect suspicious traffic and prevent bot attacks

Protect budget

🔌

API Integrations

Connect with 100+ platforms and traffic sources

Full automation

💱

Multi-Currency Support

Compare costs and payouts in different currencies

Global campaigns

🔒

Landing Page Protection

Block access from non-campaign visitors

Prevent copying

⚡

Automation Rules

Set if/then rules for auto-optimization

Smart automation

👥

Team Workspaces

Organize work and grant specific access levels

Team collaboration

TECHNICAL GUIDE

Understanding Conversion API (CAPI)

Conversion API sends your marketing data from your servers directly to platforms like Facebook, Google, and TikTok. Unlike browser-based pixel tracking, CAPI bypasses ad blockers and iOS14 restrictions, delivering complete conversion data.

How CAPI Works

1. Server-Side Events: When a user converts, your server (PeerClick) sends conversion data directly to the ad platform's API endpoint.

2. Data Matching: The platform matches the conversion to the original ad click using identifiers like email hash, phone hash, or click ID.

3. Attribution: The platform attributes the conversion to the correct campaign, ad set, and ad, updating your dashboard in real-time.

4. Algorithm Learning: With complete data, platform algorithms optimize better, improving targeting and reducing cost per conversion.

Why CAPI Matters

Bypass iOS14 Limitations: Apple's ATT framework blocks browser cookies. CAPI works without cookies, capturing 100% of iOS conversions.

Defeat Ad Blockers: Browser extensions block pixels. Server-to-server connections cannot be blocked.

Improve Match Rates: Send hashed customer data (email, phone) for 20-30% better attribution accuracy.

Algorithm Performance: Complete data means better campaign optimization and lower CPA.

Supported CAPI Platforms

Facebook/Meta

Google Ads

TikTok Ads

Bing Ads

Snapchat

Twitter/X

AI TECHNOLOGY

Traffic Distribution AI: How It Works

PeerClick's Traffic Distribution AI analyzes campaign performance every minute and automatically adjusts traffic weights to maximize your chosen metric: ROI, Earnings per Visit (EPV), or Conversion Rate.

Data Collection

The AI pulls performance data from the last 24 hours: clicks, conversions, revenue, and costs for each campaign element (offers, landers, traffic sources).

Performance Analysis

Every minute, the algorithm calculates ROI, EPV, or CR for each element. Elements with better performance get higher scores.

Weight Adjustment

Traffic weights shift automatically. High-performing elements receive more traffic. Low performers get reduced allocation or paused entirely.

Real-World Impact

+47%

Average ROI Increase

By automatically shifting traffic to profitable offers and landers, users see average ROI improvements of 47% compared to manual optimization.

12hrs

Time Saved Weekly

Media buyers save an average of 12 hours per week by eliminating manual traffic distribution adjustments and performance monitoring.

COMPARISON GUIDE

Tracking Methods: Client-Side vs Server-Side

Understanding the difference between tracking methods helps you choose the right setup for accurate data collection.

Method	How It Works	Accuracy	Best For
Client-Side (Pixel) Browser-based	JavaScript pixel loads in user's browser and fires when conversion occurs	65-75% Affected by blockers & iOS14	Quick setup, simple campaigns
Server-Side (S2S) Direct API	Your server sends conversion data directly to tracking platform via API	95-99% Bypasses all restrictions	Professional campaigns, high budgets
Hybrid (Pixel + S2S) Recommended	Browser pixel for instant feedback, server postback for guaranteed accuracy	100% Best of both worlds	All serious marketers

PeerClick Recommendation

Use hybrid tracking: place a JavaScript pixel on your thank-you page for instant conversion visibility, then configure server-to-server postback from your CRM or affiliate network to guarantee 100% accuracy. PeerClick deduplicates events automatically.

IMPLEMENTATION

Setting Up PeerClick: Step-by-Step

Complete integration workflow from account setup to live tracking in under 30 minutes.

Create Tracking Domain

Add your custom tracking domain (track.yourdomain.com) and install SSL certificate. PeerClick supports Cloudflare, GoDaddy, and Namecheap via API for automatic SSL.

DNS A Record: track.yourdomain.com → PeerClick IP
SSL: Auto-installed via Cloudflare API

Configure Traffic Source

Connect your traffic source (Facebook Ads, Google Ads, etc.) using API integration or manual token setup. PeerClick automatically updates costs and campaign data.

Facebook API

Google Ads API

Manual Tokens

Add Offers & Landers

Create offer records for your affiliate offers or products. Add landing pages if you're running pre-landers. Configure conversion tracking pixels or S2S postbacks.

Offer URL: https://affiliate.com/offer?aff_id=123&click_id={clickid}
Postback: Receive from affiliate network to track conversions

Build Campaign

Create campaign with traffic distribution rules. Choose rotation method (weighted, AI-powered, or A/B split). Set daily caps, targeting rules, and automation triggers.

Launch & Monitor

Copy your campaign URL, paste it into your traffic source, and launch. Watch real-time data flow into PeerClick dashboard. Traffic Distribution AI starts optimizing after collecting sufficient data (~100 clicks).

Average setup time: 15-30 minutes

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